Wednesday, 17 July 2013

IPhones losing its grip in the Q3 ?

It has been seen that the faster the rise, more shocking is the fall. With new devices with amazing intuitive features coming up the question arises that will iPhone have its grip on the market?  CNN's Fortune asked 45 analysts – 28 Wall Street pros and 17 amateurs – how many iPhones Apple will sell in Q3 this year (ending in June as Apple has a shifted fiscal year). The average answer is 27.15 million or 4.3% up from last year's Q3 when Cupertino managed to sell 26.03 million. The growth is pretty modest compared to 28% growth reported in Q3 last year and 113% the year before that. The slow growth points to the fact that the iPhone 5 wasn't exactly the upgrade everyone was dreaming about (last quarter only half of all iPhones sold were of the newest member). The number also represents a pretty sharp drop compared to the 37.4 million iPhones shipped in Q2, but that is normal as everyone is already talking about the iPhone 5S (the rumor mill is on fire). It's also worth considering that the iPhone 5 and 4S will get a price cut once the 5S launches. Not to mention that all the talk of a budget iPhone (which might be unfounded) may have pushed some consumers to wait a while and see. Amateur analysts have more faith in Apple (predicting 27.9 million iPhone sales) than their Wall Street counterparts (who think 26.7 million is the real number). Apple will release the real numbers in a week on July 23 and we'll see who's right. IPhone smart phones are crucial for "apple" of the corporation, if only because they currently generate more than 50% of its profits. Therefore, the overall financial position of Apple in each period depends on how many millions of smartphones it sold during those three months. And here, it seems, the American manufacturer for the first time in a long time will not so confident, as in past years, the result. Analysts predict that the April-June Apple managed to sell 27.15 million devices (average value over all forecasts, professionals predict 26.7%, "fans" - 27.9%). Like it or not, we will know on July 23, when the U.S. company will publish the official results. In the meantime, let us turn to the past years. Two years ago, during the same quarter of Apple's smartphone sales growth of 113% in the past year, he has slowed down, but was still at 28% compared to the year before last. If current projections hold true, then this quarter compared to last year the growth will be only 4.3% (previous year were sold 26.03 million units). It is obvious that this situation is due to several reasons. First, efforts like never compete with Android-based smartphone.Other manufacturers offer smart phones with 4,3-6 inches diagonal, while Apple "stuck" by 4 inches. Secondly, it is experts have noted, there is a saturation of the market of hi-end devices. That's why Samsung, HTC and others produce more affordable mini-versions of their flagships, and among smartphones with Windows Phone leadership now have the budget Nokia Lumia 520, but not at the flagship Nokia Lumia 920. In this regard, it is logical that Apple is also looking to market low-cost devices to maintain their market share. According to recent reports, the budget iPhone (it is called the iPhone Lite) will be available later this year. This smartphone will be much more affordable than the flagship iPhone 5 / iPhone 5S. Also Apple's arch rival Samsung has sold a chunk of Samsung Galaxy S IV deives how is Apple planning to answer that ?


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