Samsung's successful marketing strategy in India

Samsung Electronics' share in India's smartphone market is both growing and shrinking, based on different metrics.

Samsung has expanded its volume market shares to 38% in last quarter of 2013 from 32.7% in the first, according to latest IDC data. Based on value, its share fell two percentage points, though it still remained massive at 43%.

The fall in value market share indicates the price pressure the company is facing and also that the contribution of higher-priced devices to its overall sales is probably slowing.

Still, analysts recommend Samsung to focus on low-end devices by increasing the range of products as future growth will be in this segment.

On Tuesday,

Does Samsung Galaxy S V in India show slower speeds than global S5 version ?

When Samsung announced the Galaxy S5 on March 27, it revealed that the Indian version will have the Exynos processor and not the Qualcomm Snapdragon processor found in the global version of the device. But the company did not offer many details about the processor.