Nokia Asha 501 running on the new Asha platform launched

Nokia unveiled the Nokia Asha 501, the first of a new generation of smartphones to run on the new Asha Platform, which is designed to make the experience faster and more responsive.

The handset pushes the boundaries of affordable smartphone design with bold color, a high-quality build and an innovative user interface. The Nokia Asha 501 is priced affordably at Rs. 5199/- T.S. Sridhar, Regional General Manager (South) said “The Nokia Asha 501 sets an exciting standard for affordable smartphones, offering a stunning design at a great price point.. We at Nokia will continue exploring new ways to make technology more human through democratizing the way our products are created at newer price points. It’s not just this one product but a refresh and a new direction for the whole new Asha range.” The Nokia Asha 501 is available in a choice of four striking colours: bright red, yellow, black and white. Its seamless design comes in just two parts: a durable, removable “shell” and the scratch-resistant, tempered glass display. The compact, easy-to-use Nokia Asha 501 weighs only 98 grams, for the ultimate in portability. The Nokia Asha 501 works with just a simple swipe. Swipe unlocks the phone, closes apps and is used to shift between two screens: ‘Home’ and ‘Fastlane’. Home makes full use of the three-inch capacitive touchscreen, displaying a traditional application launcher. Fastlane is the second screen that adapts to display recent activity on the phone as well as upcoming events, helping people multi-task. Fastlane also supports social integration with Facebook and Twitter, by allowing people to post directly from within Fastlane. Nokia Asha 501 comes with over 50 pre-installed apps like Facebook and Twitter; chat services like Line, Nimbuzz and WeChat and other apps such as Cricbuzz, Newshunt, GetMeRated, CricInfo, CNN, ComicsHead and Twist Music. The Asha 501 will also come with 40 free EA games gift pack. Consumers can get even more free apps and games from Nokia Store, including Nokia Nearby and the new Nokia Xpress Now content discovery web app. In addition, Airtel consumers can enjoy free Facebook for 3 months on Nokia Asha 501. The new Nokia Asha 501 was purpose-built to give people the best possible mobile experiences at an affordable price. It is highly efficient, with an industry-leading standby time of up to 26 days. The Nokia Asha 501 is the first smartphone built on the new Asha platform, which leverages Nokia’s investments in Smarterphone, a company which Nokia acquired in 2012. The new Asha platform provides developers with an open, standards-based environment for creating quality apps for consumers. Developers can create apps for the Nokia Asha 501 that will be compatible with future Asha platform-based devices. Nokia gives developers the chance to make more money through the global reach of Nokia Store and tools like Nokia In-App Payment and Nokia Advertising Exchange (NAX), as well as Nokia’s unparalleled operator billing network.
It is a dual-sim device with just 2G support (micro-sim). It is very light 98.2g. It has a 3inch display with 2 finger multi-touch. It has an internal memory of 128GB with 64GB and can be expanded with microSD upto 32GB. It has a 3 MP camera that can record QVGA video. It runs on Nokia Asha Software and is available in red black yellow green white and cyan. It has 17hr talktime and 624hr of standby