Blackberry sales up by 40% after exchange offer for Z10

Sometime back to catalyze the uptake of BlackBerry Z10 among consumers BlackBerry had introduced exchange offer and it has resulted in 40 per cent increase in sales of the flag ship smartphone. Under the scheme, one can exchange his or her older smartphone for the BlackBerry Z10 and get discount between Rs 3,000 to Rs 11,000 on Z10. Sunil Lalvan, managing director for India, BlackBerry, said to The Mobile Indian, "We got a tremendous response to exchange offer on BlackBerry Z10 from consumers. BlackBerry saw a 40 per cent jump in sales as a result of it". He added that BlackBerry is still evaluating whether to extend the same offer to BlackBerry Q10 and Q5 or not.